William J. Senior

Labeling & Claims Compliance Excellence

With over 15 years experience in product labeling and claims compliance, I protect your business from costly FDA detentions and import alerts, enforcement actions, FTC investigations, NAD cases, and consumer class-action lawsuits. My meticulous approach to label review and claims analysis helps companies develop effective advertising while minimizing regulatory risk. I provide comprehensive pre-market labeling and claims analysis to prevent regulatory issues, and when challenges arise, I have experience defending businesses and their marketing claims in FDA, FTC, and NAD proceedings. This dual expertise ensures your products reach consumers with maximum impact while maintaining complete compliance across all regulatory touchpoints.

New Market Entry & Import Success

I provide comprehensive guidance for companies entering FDA-regulated markets, focusing on proactive compliance to prevent costly regulatory issues. I expertly help companies navigate complex premarket and ongoing requirements, helping firms understand their regulatory obligations before launching products. My expertise also enables companies to develop impactful labeling and advertising strategies that drive sales while remaining within legal boundaries.

When challenges arise, my 15 years of hands-on experience is invaluable. I have successfully represented companies through FDA import detentions, import alert removals, Warning Letter responses, facility inspections, and Foreign Supplier Verification Program (FSVP) audits. This comprehensive background means I not only help companies avoid problems but also provide proven solutions when regulatory issues emerge, ensuring business continuity and market access.